Wednesday, June 2, 2010

Star Ananda: The popular Bengali TV channel

STAR Ananda is a Bengali news channel which shows news in Bengali language and it is very popular in the state of West Bengal.

STAR Ananda is a collaboration between STAR TV and Anandabazar Patrika. Star TV is a subsidiary of News Corporation. Currently, the STAR Ananda has more than 40% market share in Kolkata and West Bengal

STAR Ananda is a free-to-air 24 hour news channel distributed through satellite, cable, IPTV and DTT. The channel was launched on June 1, 2005. Headquartered in Kolkata the channel has a state-of-the-art production facilities and has extensive network for news coverage.

The channel has a got a team of talented reporters, anchors and producers such as Suman Dey (Editor-in-Chief), Reshmi, Amit, Kuntal, Dipak Ritabrata, Bitanu, Amit, Rajat and Sounak.

Aside from news, the channel shows various drama and TV shows and they are quite popular in West Bengal such as Hoy ma noy bouma, Ek Dozen golpo, and Hello VIP.

STAR Khobor is aired every night at 9 o’clock. Hoy Ma Noy Bouma talks about different TV serials showed in different channels. Ek Dozen Golpa summarizes news in twelve parts and shows them.

The other major competitors of STAR Ananda TV channels are- Kolkata TV, 24 Ghanta, Tara Newz, Ne Bangla, R-Plus, News Time, Channel 10.

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