For its funny trailer and uncommon marketing strategy, Quick Gun Murugun created lots of curiosity among people. On
"We are going to break our own previous record of 30-feet dosa'. We will make a 31-feet dosa' on Wednesday at our
SG Roadoutlet. The dosa' will be known as Quick Gun Murugun dosa'. Quick Gun Murugan is a south Indian cowboy who aims to make the world vegetarian. We are also a south Indian restaurant with a pure-veg motto,"
The story of the Murugun revolves around the fight between vegetarians and non-vegetarians. Hence, this dhosa making event had been used to promote the movie. Vivek Krishnani, a spokesperson of Fox Star Studios, said that since the movie promoted the importance of vegetarian food, they thought it would be a good idea to make Rajendra Prasad promote vegetarianism by making the popular South Indian dish.