Tuesday, August 17, 2010

Tata Motors Experienced a 36% Growth in July Sales Globally

Indian car maker, Tata Motors, has reported a 36% year-on-year growth in July in terms of worldwide sales. This has been possible mainly because of excellent growth of Jaguar and Land Rover brands.

In July, Jaguar and Land Rover, which Tata acquired in 2008 from Ford, has sold 19,386 units, a 30% increase from the same period last year. Since the acquisition by Tata, Jaguar and Land Rover experienced considerable amount of success in different markets.

Tata Motors now wants to popularize this brand in the rising car markets like India and China. The company is now planning to produce Jaguar and Land Rover locally in these two countries. Tata is also looking to continue the growth of Jaguar and Land Rover brands in North American markets by offering more fuel efficient and technologically innovative vehicles.

Meanwhile, Tata’s performance in the domestic market was also highly satisfactory in July. Tata Nano, dubbed as world’s cheapest car, continued leading the company in the passenger car segment. Tata started delivering the Nano to the customers from July 2009 and it has already been highly popular in the Indian car market.

Moreover, Tata is also going to increase the production of commercial cars as the demand is on the rise.

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