Vikas Jain, business director, Micromax, said that the special edition phone comes with Swarovski Elements along with the videos of previous IIFA editions. The phone also has an IIFA insignia on its back.
He said, "Micromax looks at
Dialoge, the biggest network operator in
Micromax also entered into a distribution arrangement with Infinity Lanka Holdings. The company will sell Micromax products through its 1,500 stores across the country. Micromax would also launch seven handsets and 3G USB data cards that cost ranging from LKR 3,000-2,5000.
This is the second international foray of Micromax after
Micromax, with its focus on R&D, wants to create pathbreaking technology into the telecom sector. The company is looking forward to fulfill the needs of different consumers. The company would focus on the rural market and youth segment.
In order to raise brand awareness in the SAARC region, the company already acquired sponsorships for major events like Asia Cup, The Tri-Nation Cricket series, IIFA 2010.
Here are the specifications of Micromax Q55 Bling given on the official website:
Form Factor: Clamshell Style
Band: Dual GSM-Dual-Band (900/1800 MHz)
Dimensions: 70*70*16.3 mm
Display: 262K Color QVGA (320*240 Pixels, 6.0cm)
with Full QWERTY keypad
Camera: Yes, 2.0 MP
Music: Multi Format Music Player (MP3 / AMR /
Facebook: Yes, integrated
Opera Mini: Yes, integrated
Stereo FM Radio: Yes
Video Player: Yes
Messaging: Yes, SMS /MMS
Phonebook Memory: 1000
SMS Memory: 300
Internal Memory: 10MB
Expandable Memory: MicroSD (upto 8GB)
Talk Time: Up to 1-4 hours*
Standby Time: Up to 180 hours*
(Specifications are subject to change without prior notice. Services and some features may be dependent on the network service/content providers, SIM Card, compatibility of the devices used and the content formats supported. *Talk and Standby time are affected by network preferences, type of SIM cards, connected accessories and individual usage patterns.)